Princess Yachts

Brochures for a iconic British brand

PROJECT DETAILS

Collaborating with bsur I crafted three brochures for Princess Yachts.

Each of the beautifully, hand-crafted motor yachts had their own unique tone and market. It was my brief to weave a narrative that was both informative and highly elevated, expressing how every owner could experience the exceptional.

Visit Princess Yachts
Client: BSUR Amsterdam
Services: Full brochures
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EXPERIENCE THE EXCEPTIONAL

Your yacht is an extension of yourself. A statement of your lifestyle. She needs to deliver unforgettable experiences for you, your family and friends. Every Princess yacht is designed with our forward-thinking mentality and crafted with meticulous attention to detail. So whether you’re dashing across the water or moored in your favourite bay, you will recognise the difference our design and details make, inside and out. Experience the exceptional.

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40M

The commanding facade of the tri-deck 40M is quite breathtaking. Her elegant lines and power flow around sublime architecture. Secluded sunbathing retreats, a spa bath, beautifully proportioned dining areas, and a walk-in beach club are just some of her luxurious features. Everything to ensure that getting away from it all and spending time with friends is a true pleasure.

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PRINCESS 68

The Princess 68 is a breathtakingly beautiful craft. Her spacious flybridge includes a large sunpad, twin helm and a wetbar for on hand refreshment. On deck she provides ample entertaining space with both cockpit and foredeck seating and an inviting sunbathing area. Out at sea, her exhilarating performance feels light and responsive all the way up to speeds in excess of 30 knots. It’s an altogether distinctive experience.

Interior

Inside, her appeal becomes all the more alluring. An aft-galley layout is perfectly placed to serve the cockpit, with triple sliding doors and an electrically opening aft window. Expansive areas of glass allow light to pour into the saloon, with the helm enjoying raised L-shaped seating to port for a more social journey. The master stateroom has a private stairwell and lobby, whilst guests enjoy a separate stairwell and three class-leading cabins.

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S-CLASS

Cool and captivating. Balanced by distinctive luxury and spaciousness throughout, the extensive cockpits, garages and aft sunpads entice you to enjoy watersports and the great open air. A sports experience with generous interior accommodation for entertaining, our S Class craft are a haven of relaxation and exhilaration.

V-52

Streamlined in every sense of the word, the V52 is a symphony of agile performance, welcoming space and flexible on board comfort. Her main deck has a spacious saloon connected to the aft cockpit via triple sliding doors, and with a vast electric sunroof overhead, it’s the perfect location for enjoying starry nights or early morning sunshine. The teak-laid hydraulic swimming platform makes a dip in the deep blue simply irresistible too.